Pharmaceutical Pens, Oh My!
Now that’s a pen collection!
Jeffrey Caren M.D. collects promotional pens- thousands of them! According to a Cedars-Sinai interview, he mounted the collection of pens pharmaceutical reps gave him and now displays the impressive assortment in his office.
Here’s a little clip of the exchange:
“I call my collection “Some Kind of Persuasion.” It’s really meant to trivialize the process. In my mind, the encounter is reduced to a $1 pen.
Does it work?
No. Now they just bring me more pens.”
Part of me wants to laugh at the irony. They continue to bring more pens! But part of me is a little sad about his collection; do these pens really dictate what doctors decide to prescribe to us? Is the entire drug industry balanced on a budget writing utensil?
Still, I wonder if anyone ever gave him a bone pen or mortar and pestle shaped pen? Those are some of my favorites for medical companies (whether it’s right or wrong, the pens are still pretty darn cool!)
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